Where Is Your Video Presentation?

Here are the common reasons why there is a need for you to add a video in your website: Most of the viewers would prefer to satisfy their visual preferences first before considering other things such as articles, blogs, news or other kind of advertisement in your website. The presence …

Branding Your VIDEO!

Hot Chicks Playing Tennis If you fell for the link above then… READ THIS! http://techcrunch.com/2010/04/26/ge-youtube-howcast-hot-chicks/ Good article. Very interesting. Branding can absolutely be achieved online via video. Viral videos are an interesting enigma and somewhat of a crap shoot as to their effectiveness. Depends primarily on their content and most …

Online Video Expectations

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=126633#comments Good article and good conversation all around. Definitely agree with the viewpoint that placement is key. We produce content for both television and web and each is used differently by the agencies. Web still seems to be more geared toward providing information where as TV is still about “selling …

Digital Display Advertising On The Rise

http://www.directtrafficmedia.co.uk/News/news/news/nielsen_release_fourth_screen_video_advertising_figures_74145221396.html A very interesting yet not surprising trend! Digital display advertising continues to expand. My question is what percentage of these types of advertisers are using existing creative content and what percentage are developing new content? In smaller markets there seems to be less flexibility among the mediums. Done In …

Put Your Video in An Email?

OK, so I have to ask all of our DISS fans and clients…if you could put your DISS video in an email…would you? Below is a very interesting article about this process. We currently don’t have an automated video email feature on the site but if the demand were strong…maybe? …

Website video growing growing growing growing

Over 40% Watch Online Videos on at Least a Weekly Basis; Over 70% at Least Monthly. Strong Video Ad Responsiveness with 80% Viewing an Ad and 52% Taking Action a. 52% – Took action after seeing video on the Internet b. 45% – Elicited a response c. 28% – Looked …

Use a Professional Interpreter for your Video

“Use a professional interpreter if you make foreign language videos. If you are making a video for people in a different country, try using someone who speaks that language in the video. If your videos are well-done and use appropriate cultural references and verbiage, you are sure to win customers’ …